Old Mutual adds financial education to wellbeing programme

International financial services company, Old Mutual, has added financial education to its employee benefit offering. The new element of the benefit system is provided by Nudge, whose director Tim Perkins comments:

‘The Nudge solution uses a regular flow of data to provide employees with personalised and predictive financial education in line with their salary, age, address, dependants and interests. Old Mutual employees receive a series of “nudges” automatically triggered by lifestyle or legislative changes, their interests, or to fit in with the organisation’s benefits communication strategy.’

Examples of ‘nudges’ include a personalised budget update following November’s Autumn Statement and information on inheritance planning to coincide with national ‘Free Wills Month’.

David Sher, ‎Compensation and Benefits Manager at Old Mutual, added:

‘Wellbeing is core to our employment offer as demonstrated by our commitment to, and success in Britain’s Healthiest Workplace in 2015. We’ve provided face-to-face financial advice for many years now but recognise the importance of choice and the opportunity to maximise engagement through a more flexible “on demand” education and information service that puts employees in control of deciding what they need and when.'